Welcome to the MusicBizQR Knowledge Center — a growing, always-evolving library of elite music marketing strategy. This is where artists, managers, and indie teams come to learn how to build real fan relationships, promote music with intention, and use modern tools like smart links and dynamic QR codes to actually grow.
Every category below leads to a full pillar guide — a deep, long-form breakdown that explains the strategy, psychology, and real-world use cases behind that part of your music career. Under each pillar, you'll find supporting articles that go deeper, showing you how to apply each tactic in the wild: on tour, at live shows, during releases, and across every social platform.
Not sure where to start? It depends on your goals. If you're releasing new music and need a fan-first digital presence, begin with the Smart Links Pillar . If you're pushing live shows or trying to turn concerts into sales, explore the QR Code Strategy Pillar . And if you're focused on touring, festival prep, or building a stronger live presence, you'll want the Touring & Events Pillar .
Each guide reflects the same philosophy behind MusicBizQR itself: music promotion should be simple, powerful, and built for real artists — not influencers or marketers. Dive in, explore, and use these strategies to get your sound in front of more people who’ll actually care.
Articles about smart links to help you grow your music career.
Articles about music marketing to help you grow your music career.
Articles about qr code strategy to help you grow your music career.
Articles about touring events to help you grow your music career.
Articles about merch growth to help you grow your music career.